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There is an urgent need to educate the conventional agribusiness sector about Certified Organic farming and its benefits before Australia repeats the same mistakes of our competitors. This is an issue of national importance.

At all levels of conventional agribusiness including departmental, parliamentary, agroscience, production and trade, there is a belief that Certified Organic food production is a quaint sidebar of the real business of agriculture, appealing to those who can afford it and who want to feel good.

This is untrue.  Australia has 12.0 million hectares of Certified Organic land, nearly a third of the world’s 37.5 million hectares. Sustainable and organic practices are science-based and taught at tertiary institutions throughout the world, including Australia.

The world market for Certified Organic products grew from US$15.2 billion in 1999 to $63 billion in 2012, in response to growing world consumer demand and rejection of foods grown with artificial products including transgenic GMOs and chemicals.